Taking your business outside for a workout
Why getting outside together could be this year's best investment in business success
We all know by now that exercise is good for us - it reduces the risk of illness and disease, lowers stress, improves sleep quality, fights depression, changes our body shape and so on. We also all feel better for spending time outside - fresh air, a shot of vitamin D from the sunlight, stimulation for the mind and senses that doesn't exist in a sterile office or warehouse.
So what happens if we apply both of these accepted truths to a business context? The success of any business or organisation depends on its people. The happier and healthier those people are, the more productive they will be. The more productive they are, the more successful the business is. The more successful the business is, the more people are rewarded. The more people are rewarded, the more likely they are to stay and become an advocate for the business. You get the picture.
Any investment needs a return. Figures vary by industry and other factors, but some US research has shown that every dollar spent on employee health yielded up to six dollars. A 600% ROI is not to be sniffed at!
Think of your own team, whatever size it is, and think of the potential: what if less people took sick days? Less people were stressed? You knew more about your colleagues and had bonded with them? You felt energised in the afternoons?
A relatively small amount of time and money could translate into huge rewards for the organisation, its employees and anyone it serves. For organisations based in and around Kingston and Richmond, some fantastic outdoor space and scenery is on the doorstep, so there's really no excuse!